The iconic convenience store chain, 7-Eleven, is making major moves that have raised eyebrows across the industry. Known for being a ubiquitous stop for everything from snacks to fuel, 7-Eleven is now facing a period of strategic realignment, making significant changes to its operations and asset portfolio.

Closing 444 Stores Across North America

In a surprising shift, 7-Eleven has announced the closure of 444 stores in North America. While the company has thousands of locations across the continent, these closures signal an effort to streamline operations and eliminate underperforming outlets. This is part of a broader strategy to increase the company’s profitability in a challenging economic environment.

The closure of these stores is a response to changing consumer behaviors.  More people are being cautious with spending. 7-Eleven’s customer base is particularly under stress due to inflation that hasn’t been compensated for by an equivalent increase in income. 

Sale-Leaseback Deals for $520 Million Profit

Another significant move in 7-Eleven’s strategy is the sale-leaseback of a number of its properties. This allows the company to sell real estate assets while continuing to operate the stores under a lease agreement. Through this strategy, 7-Eleven expects to generate $520 million in profit.

This type of deal can be a smart way for companies to free up capital, however, it can pose risks down the line. In the case of Red Lobster; “The restructuring meant that Red Lobster had to pay rent for all of its locations, incurring costs and risking the volatility of rent increases over time.” 

7-Eleven has not confirmed the number of properties it has sold to the lease. It has also not provided a list of the 444 closing store locations.

What Explains The 44% Drop in Forecasts?

One of the key reasons behind 7-Eleven’s recent restructuring efforts is its sharp decline in profitability. The company reported a staggering 44% drop from its previous profit forecast.

In North America, the company said it’s enduring “a tough consumer spending environment, particularly among lower-and middle-income earners.” The company said these consumers have exercised “a more prudent approach to consumption. 

Additionally, Seven & I acknowledged that in North America, it’s experiencing “a growing polarization of consumption due to a decline in labor incomes, which is a result of challenging employment conditions, as well as inflationary pressures and high interest rates.”(restaurantdive.com)

The company is also suffering from the impact of increased labor costs and supply chain disruptions, like many other businesses.

With profits dipping, the company’s management is under pressure to find new ways to improve its bottom line. The combination of closing underperforming stores and selling off valuable real estate assets is part of a broader attempt to regain its footing.

What’s Next for 7-Eleven?

While these moves may seem drastic, they reflect the fast-paced and competitive environment in which businesses like 7-Eleven are operating today. The decision to close hundreds of stores and pursue sale-leaseback deals may help to temporarily stabilize its financials. However, the company’s long-term success will depend on its ability to provide goods to its customers at prices they can afford.

7-Eleven has a history of adapting to the times, from its early days as an ice house to becoming a global leader in convenience retailing but are problems at 7-Eleven a harbinger for the convenience store industry as a whole? As 7-Eleven navigates this challenging period, it will be interesting to see how its strategies unfold and what impact they have on the broader convenience store landscape.